LEaP! Learning to Earning Pathways

Brand identity for LEaP! (Learning to Earning Pathways), an initiative of SUGPAT and Ateneo de Zamboanga University in partnership with UNICEF Philippines. The logo features a stylized human figure leaping above the wordmark — representing every underserved young person taking the leap toward their dreams. The round-edged sans-serif typeface communicates movement, dynamism, and an inviting energy.